{"id":29,"date":"2024-02-29T09:00:22","date_gmt":"2024-02-29T08:00:22","guid":{"rendered":"https:\/\/cityestate.pl\/?page_id=29"},"modified":"2024-03-12T14:51:12","modified_gmt":"2024-03-12T13:51:12","slug":"marketing-dla-dewelopera","status":"publish","type":"page","link":"https:\/\/cityestate.pl\/en\/marketing-dla-dewelopera\/","title":{"rendered":"Marketing For Developer"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;||41px|||&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-c67e4c14-9f9a-4541-bcfb-a3dbe227e267%22:%91%22background_color%22,%22background_pattern_color%22,%22background_color_gradient_stops%22,%22background_color%22%93,%22gcid-1533f4f9-5025-42ee-9c5e-1191f3d68cd0%22:%91%22background_color_gradient_stops%22%93,%22gcid-b7f06a10-4d36-4163-b049-62314b9050fc%22:%91%22background_pattern_color%22,%22background_color_gradient_stops%22%93}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; box_shadow_style=&#8221;preset2&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;80px|40px|80px|40px|true|true&#8221; custom_padding_tablet=&#8221;60px|30px|60px|30px|true|true&#8221; custom_padding_phone=&#8221;40px|20px|40px|20px|true|true&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{%22gcid-b74eef71-a268-4efe-841b-c8ec143deee4%22:%91%22background_color%22%93}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;01c76149-8f07-4b65-ab9f-c4cdc7bb9ce5&#8243; header_font=&#8221;Montserrat|600|||||||&#8221; header_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; header_font_size=&#8221;28px&#8221; custom_margin=&#8221;||10px||false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22header_text_color%22%93}&#8221;]<\/p>\n<h1>MARKETING FOR DEVELOPER<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;|0px|0px|0px|false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p>Our experience gained in dozens of development investments shows one thing: an \"ordinary\" agency is often unable to cope with real estate marketing. The sale of apartments or commercial premises has its own specificity, and where serious financial decisions are combined with the vivid emotions of customers, you cannot afford to make mistakes. Hence the decision to gather our previous experience and offer our partners a comprehensive real estate marketing service for developers.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(0,0,0,0.24) 0%|rgba(255,255,255,0) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/cityestate.pl\/wp-content\/uploads\/2024\/02\/adobestock_643316857-scaled-e1709208640367.jpeg&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider show_divider=&#8221;off&#8221; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; height_tablet=&#8221;40vw&#8221; height_phone=&#8221;40vw&#8221; height_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;12px|||||&#8221; hover_enabled=&#8221;0&#8243; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;dda1c6cc-3496-41cf-9f72-b57ab5f2b211&#8243; header_font=&#8221;Montserrat|600|||||||&#8221; header_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; header_font_size=&#8221;33px&#8221; header_2_font=&#8221;Montserrat|600|||||||&#8221; header_2_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; header_2_font_size=&#8221;33px&#8221; custom_margin=&#8221;||10px||false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22header_text_color%22,%22header_text_color%22%93}&#8221;]<\/p>\n<h2>How exactly can we help?<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;9px||20px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; custom_margin=&#8221;|60px|4px|0px|false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p><strong>Customer targeting:<\/strong> Even if it seems that the planned housing estate is \"for everyone\", there is usually a certain group of ideal customers who are most likely to be interested in exactly these apartments. Even before the developer's marketing campaign starts, we identify this group and create a customer persona.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; custom_margin=&#8221;|0px|4px|0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p><strong>Analytical approach:<\/strong> We make no marketing decisions that are not supported by numbers. We know what, why and to whom we want to convey, and the sales bars have often confirmed this approach.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;9px||20px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; custom_margin=&#8221;|60px|4px|0px|false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p><strong>Consistent structure and presentation:<\/strong> Very often, developers create single, unrelated marketing activities (such as the website itself). We operate more broadly: we ensure the consistency of materials across various channels, including the website and social media, using tools such as 3D modeling, animations, VR and AR, venue cards and many others.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; custom_margin=&#8221;|0px|4px|0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p><strong>Your PR protection:<\/strong> Your image online and offline translates into customer trust, which results in the number of signed contracts. Depending on the specific nature of the project, we act as an extension of the developer's existing PR department or we personally handle all communication.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;9px||20px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; custom_margin=&#8221;|60px|4px|0px|false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;|0px|||false|false&#8221; custom_margin_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p><strong>Developer's reputation:<\/strong> We are aware that marketing a specific property \"works\" on the developer's image now and in the coming years. Therefore, when planning specific marketing activities, we make sure that they also support your strategic long-term goals.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;4f61b07f-d5a6-4c49-a344-f021f70f217d&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.7em&#8221; custom_margin=&#8221;|0px|4px|0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p><strong>Support for your team:<\/strong> In addition to comprehensive real estate marketing services, we are able to support the developer's internal marketing team in individual activities.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|on||||||&#8221; text_text_color=&#8221;gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2&#8243; text_font_size=&#8221;15px&#8221; link_font=&#8221;||||on||||&#8221; link_text_color=&#8221;#000000&#8243; text_orientation=&#8221;center&#8221; custom_margin=&#8221;|0px|4px|0px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{%22gcid-40afeb94-f3a1-4b01-a695-ff82654e75f2%22:%91%22text_text_color%22,%22text_text_color%22%93}&#8221;]<\/p>\n<p>If you want to know more about our marketing activities for developers, please <a href=\"\/en\/cityestate.pl\/kontakt\/\">contact us.<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"<p>MARKETING DLA DEWELOPERANasze do\u015bwiadczenie zebrane przy dziesi\u0105tkach inwestycji deweloperskich pokazuje jedno: \u201ezwyk\u0142a\u201d agencja cz\u0119sto nie radzi sobie z marketingiem nieruchomo\u015bci. Sprzeda\u017c mieszka\u0144 czy lokali us\u0142ugowych ma swoj\u0105 specyfik\u0119, a tam, gdzie powa\u017cne decyzje finansowe \u0142\u0105cz\u0105 si\u0119 z \u017cywymi emocjami klient\u00f3w, nie mo\u017cna pozwoli\u0107 sobie na b\u0142\u0119dy. St\u0105d decyzja, by zebra\u0107 nasze dotychczasowe do\u015bwiadczenia i zaproponowa\u0107 [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:divi\/placeholder \/-->","_et_gb_content_width":"","footnotes":""},"class_list":["post-29","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/pages\/29","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/comments?post=29"}],"version-history":[{"count":5,"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/pages\/29\/revisions"}],"predecessor-version":[{"id":487,"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/pages\/29\/revisions\/487"}],"wp:attachment":[{"href":"https:\/\/cityestate.pl\/en\/wp-json\/wp\/v2\/media?parent=29"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}